How Poor Countries Can Boost Tourism To Create Employment And Grow Their Economies.
Many poor countries have untapped tourist potentials that can turn around their desperate economies if the right policies and programs
are crafted and implemented to unlock their tourism potentials. Countries that have focused on their economic strengths and pursued comparative advantage policies relative to economic growth have historically done better. Many poor or developing countries have
tourist assets in such areas as natural phenomena, historical objects and structures (as in the pyramids of Egypt), and modern construction for entertainment (as in seaside hotel attractions in Ghana). This capacity development program identifies the major tourist attractions of a state, creates a strategic tourism boosting plan for implementation, and designs a training program for officials whose
responsibility it would be to implement the plan.
Topics To Be Covered
1. Understanding Tourism From A Systems Perspective.
2. Components of The Tourist Sector.
3. Taking Inventory of Tourism Assets And Categorizing Them.
4. Tourism Marketing.
5. Creating Tourist Packages.
6. Creating Synergies Between The Tourist Sector and Security
7. Effective Tourism Management
Who Should Attend—Government officials, the private sector (hoteliers, restaurateurs, merchandisers, etc), tourist guides,
Outcome— new or enhanced knowledge about Understanding Tourism From A Systems Perspective; Components of The Tourist Sector; Taking Inventory of Tourism Assets And Categorizing Them; Tourism Marketing; Creating Tourist Packages; Creating Synergies Between The Tourist Sector and Security Agencies; Effective Tourism Management.
Course Delivery Locations: Washington DC, USA; and Dubai.
Zoom Distance Learning Delivery: Call or send an email for availability.
Contact Information for Pricing on short courses: